Rice & Easy is the new and simple way to benefit from the health-giving goodness of whole grain rice, a wholesome and delicious low-fat alternative to milk, that is packed with the essential nutrients that only whole grains can provide. Each nutritious 250ml serving of Rice & Easy contains as much as 20 grams of whole grain rice. That's equivalent to nearly half the 48 grams of whole grain that health experts recommend we have each day as part of a balanced diet for a healthy lifestyle.